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In celebration of the Olympics and Paralympics, Kim Kardashian’s SKIMS brand has unveiled a striking collaboration with Team USA, featuring a limited-edition collection that blends comfort with patriotic pride. The campaign features a nostalgic theme, showcasing decorated Olympians and Paralympians including Sunisa Lee, Fred Kerley, Gabby Thomas, Jessica Long, Caeleb Dressel, and Nick Mayhugh.
Spanning across underwear, sleepwear, swimwear, and loungewear, the collection is designed to cater to athletes’ off-duty moments as well as the fans cheering from home.
“I’m so honored for SKIMS to continue supporting Team USA and the inspiring athletes participating in the upcoming Olympic and Paralympic Games 2024. Our shared mission of empowering everybody really shines through in the collaboration this year with the addition of our men’s styles to reinventing our adaptive intimates,” Kim said in a press release.
Suni shared, “I’m so lucky that I get to experiment with my style while competing, but when I’m not in the gym I still want to look and feel great. I love that SKIMS delivers on comfort, flexibility, and style.”
With its inclusive styles that span women’s, men’s, and adaptive styles, the SKIMS for ca USA collection invites everyone to embrace comfort and style while showing their support for the Team USA athletes on the global stage.